newsletter
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Elizabeth Van Auken-Fresher Ideas. Better Results. Copy. Content. Proposals. Curriculum. Project plans and management.
description
Role
Project Manager, Writer, Grant Writer
About
This one of a kind newsletter, took school publications to a whole new level. Funded by a grant, this four-color beauty was designed to showcase and highlight the best of student and teacher work. This gorgeous twelve page, direct mail newsletter was distributed to over 35,000 people. An automated call out system was used in conjunction with the newsletter to share upcoming events with stakeholders.
results
The newsletter produced a phenomenal buzz. Immediately, there were requests from other campuses to showcase how the project was developed, and to find out when the next issue was due out. Parents were thrilled with the publication, and students felt their work was appreciated beyond the school doors.